Rebranding of Cycling Uk

[Sharky]

I've been a "CTC" member for years, really just for the insurance. One of my first cycling club insisted that membership was mandatory.

When I was commuting I was one that encouraged cycling and the number of commuters went up. But hardly any of these bothered with joining the "CTC". But nearly all of them were signed up to "Strava".

Perhaps there is an opportunity here for "CTC" and "Strava" to become beneficial partners to each other.

 

[Venod]

I think Cycling UK was a big improvement on CTC, Cycling Tourist Club was probably OK when it was just for Cycle Tourists but it is much more now, BCF in my eyes is more of a racing based organisation, Cycling UK caters for all cyclists.

 

[wiggydiggy]

https://www.cyclinguk.org/membership-types
Look under consession.
As a caveat, as @Poacher says, it is only for sole income state pensioners.

Looks like CUK can't decide to give it or not, my link says no and that one says yes

 

[Mike Ayling]

Perhaps those at the head of the organization could set an example to other cyclist.
View attachment 754505
Riding on the right hand side of the road.

Might it be a one way street?

 

[matticus]

In this respect returning to a proper funding of grassroots to pro racing, from youth teams to a British led World Tour team would likely have more impact than anything else.

THAT'S your idea for future CUK focus?
Are you serious, or just trolling Mr Benstead??

 

[Gwylan]

Ah, but the OP says you need to be a CTC member to log in There is no CTC.

I think it needs renaming 'sandal wearing cycling club'.

BC Member here.

Sandals with socks!

 

[multitool]

THAT'S your idea for future CUK focus?
Are you serious, or just trolling Mr Benstead??

You've misunderstood, matticus.

My post was a reply to a post. It wasn't a reply to the OP.

 

[Ming the Merciless]

Sandals with socks!

Doesn’t matter as long as you riding your bike. Live and let live.

 

[matticus]

Doesn’t matter as long as you riding your bike. Live and let live.

You would say that ...

 

[matticus]

It was interesting how the BC and Team Sky success of the post 2011 era impacted the perception of cycling amongst non-cyclists and led to an increase in people entering the sport.

People entering the sport/activity is ultimately what changes public attitude as more of them become us. In this respect returning to a proper funding of grassroots to pro racing, from youth teams to a British led World Tour team would likely have more impact than anything else.

Quick reality check:
The budget for Team Sky alone (so ignoring grassroots) was 38million.

And show me how that money helped us reach Dutch levels of cyclists on our roads.

 

[multitool]

Quick reality check:
The budget for Team Sky alone (so ignoring grassroots) was 38million.

And show me how that money helped us reach Dutch levels of cyclists on our roads.

Take a breath, matticus

 

[mjr]

No I don't.
Otherwise why rebrand with the same name.
If the name now gives the wrong impression, why keep it.

Because it lets them finally get rid of the CTC blue and gold colours?

 

[classic33]

@PhilipBenstead007, why do they feel the need for the rebrand after so short a time?

Maybe looking at the reasons they have for doing this will give them an idea of where and why the last rebrand failed. Also why many didn't renew their memberships last time.

Jon Snow stepped down as president of the CTC in 2020. Your edited, to include the piece on page 12, post shows how out if touch Cycling UK is.

 

[mjr]

Perhaps those at the head of the organization could set an example to other cyclist.
View attachment 754505
Riding on the right hand side of the road.

Great example being set! Reclaim the streets! (Unless there's oncoming traffic or an island with a ↙️ that's probably legal, plus we can't see the nearside kerb to know if that's "on the right" or merely central on a narrow street.)

 

[matticus]

Maybe looking at the reasons they have for doing this will give them an idea of where and why the last rebrand failed. Also why many didn't renew their memberships last time.

Was it due to their reckless use of photos showing women riding on the "wrong side of the road"?