Had to call into
Morrisons a simple in and out shop. It was like a war zone , trolleys stacked high with drivers who have no idea what it's doing or who it's heading for. Staff rushing around stocking up shelves , mostly bothered about getting even more booze onto the shop floor.
At the other end of scale staff busy condensing down the seasonal sections. So looks like no more stuff is coming what left is all they have.
Then called into quality save , walked down what was Christmas stuff and did a double take , it's now full of gardening stuff.
Pushing people into buying earlier and earlier will back fire it's giving people less time to save and suppliers will be on shorter and shorter lead times. They will come a time when they need more stock and the supplies will have moved on to next thing in the supply calendar.