Is anyone going Treacle Tritting tonight ?
It's not that new a thing though it's an American import. It most likely has it's roots in the Tudor Christmas tradition of mumming. That has both masked costumes and treating them to food and them playing tricks on households.
Mumming like most of the 12 days of Christmas never recovered from Cromwell and the puritans war on Christmas.
House to house has all but died out It's still lives on via masked folk plays in parts of Uk and Ireland