They need to tell those of us faraway what they've done, else we won't come in because we don't have any other reason to be there now we work at home. I'm not clear what most of the local food sellers are doing except for the coffee and food trailers that have set up at various places because I can be confident there that I won't be in an enclosed space because they don't have any!
I've been into a nearby city once since lockdown and that was to get a takeaway from the truly wonderful Waffle House who have been very clear on social networks IMO. I hope they are rewarded with survival.
The government I don't think are really aiming at most of the people on this board. It's getting others back to work in city centres.
I think it really depends how you think the other people come to decisions. Most of the people on this thread are locked away in houses far, far away from the virus. Even in 2020 there isn't necessarily the will for many small businesses or large ones with generic pages for stores to put the sort of information people would want up. I suspect there's a downside to that as well, if someone saw photos of some of the coffee shops I've seen from outside, I think they wouldn't go anywhere near them not for reasons of safety but the experience not being the same etc!
Numbers wise I think the social media side would only talk to a small steady core of customers, which may instill confidence.
I think how many people come to return to things is by normalisation and several boring low key conversations/views/experiences of friends/acquaintances. Whilst everyone is still at home those conversations are happening at a very slow rate to tempt enough people out.
From the coffee shop point of view, I think people might be surprised by the current low level of risk largely derived from so few using them + combined with safety measures. For many there'll be no experience there, almost no reason to and most importantly many of the people they want to go with they can't see/can't persuade. And many closed.