When Sanders painted a sign directing people to his Shell station—the very same one where he first started selling his fried chicken—it riled up the owner of a nearby gas station, Matt Stewart, who promptly painted over it. Sanders painted back over it, and it wasn't long before Stewart headed back to the sign to cover it back up. Draaaama!
As soon as Sanders heard his rival was painting over his sign for a second time, he and two colleagues decided to catch them in the act. A gun fight ensued, which killed one of Sanders' coworkers. Sanders shot Stewart in the shoulder, Entrepreneur reports.