Emanresu
I asked AI to show the 'real' me.
If you remove the 'bike' bit and look at what the CEO says in terms of manufacturing skills / local sourcing, they have an opportunity to go further. The value in rapid prototyping is being able to launch new models every year or every 6 months as long as there is a demand for 'new'. So applying rapid prototyping to a heritage brand seems odd.
The second point made is the closeness to their suppliers which again allows for rapid model launch but the parts (Brooks/Reynolds) are again in the heritage bracket. Hope they have a sales plan to make use of the manufacturing advantages they have developed.
PS: About that sales plan. Just checked their stockists and find that there was a Pashley Premier stockist close by where I might view the bikes. But on further checking that LBS has closed and moved to London. The availability of independent LBS is going to be a problem.
The second point made is the closeness to their suppliers which again allows for rapid model launch but the parts (Brooks/Reynolds) are again in the heritage bracket. Hope they have a sales plan to make use of the manufacturing advantages they have developed.
PS: About that sales plan. Just checked their stockists and find that there was a Pashley Premier stockist close by where I might view the bikes. But on further checking that LBS has closed and moved to London. The availability of independent LBS is going to be a problem.
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