Drago
Legendary Member
- Location
- Suburban Poshshire
Yes, we've know that for over a decade. And your point is what, exactly?
Prior to that it was owned by Ford as part of the Premier Automotive Group, along with Aston Martin and Shaguar Land rover. Ford mismanaged them all very badly and ground AM and JLR close to the point of bankruptcy before selling them at a huge loss.
Volvo suffered too, but had a better business model to begin with and weathered Ford ownership surprisingly well, although towards the end they were suffering too. Geely came in and bought Volvo from Ford, who suffrred a big loss with the sale.
The big Difference is Geely don't get involved in the running of the company. They own the firm but habe no involvement in its running or strategic direction. Indeed, Volvo are now leading some parts of Geely and steering their manufacturing towards eldcteification.
Geely simply sign the cheques and trust the Volvo management to get on with it, and as a result the firm have gone from strength to strenth with new models and massive market share gains across the globe, growth that would give Renault shareholders PTSD.
Did you know the average lifespan of a Volvo is 20.7 years? Depending on who you ask that is the longest average lifespan of any brand (arguably Mercedes might just trump it, depending on how one crunches the numbers).
The average lifespan of a Renault under 12 years. Nuff said.
Prior to that it was owned by Ford as part of the Premier Automotive Group, along with Aston Martin and Shaguar Land rover. Ford mismanaged them all very badly and ground AM and JLR close to the point of bankruptcy before selling them at a huge loss.
Volvo suffered too, but had a better business model to begin with and weathered Ford ownership surprisingly well, although towards the end they were suffering too. Geely came in and bought Volvo from Ford, who suffrred a big loss with the sale.
The big Difference is Geely don't get involved in the running of the company. They own the firm but habe no involvement in its running or strategic direction. Indeed, Volvo are now leading some parts of Geely and steering their manufacturing towards eldcteification.
Geely simply sign the cheques and trust the Volvo management to get on with it, and as a result the firm have gone from strength to strenth with new models and massive market share gains across the globe, growth that would give Renault shareholders PTSD.
Did you know the average lifespan of a Volvo is 20.7 years? Depending on who you ask that is the longest average lifespan of any brand (arguably Mercedes might just trump it, depending on how one crunches the numbers).
The average lifespan of a Renault under 12 years. Nuff said.