johnr
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- Grand depart 2014 county (east)
The canonisation of Lance Armstrong will commence on Thursday, when he will be lauded for "15 years, of serving and empowering" 2.5 million cancer survivors. The following day Hollywood will pay its respects, in the form of a gala featuring Sean Penn, Ben Stiller and Robin Williams.
On Saturday, more than 100,000 American Football fans, and millions of TV viewers on ABC, will laud the cyclist, and his eponymous foundation, at the start of the second quarter of the College game between Baylor and the University of Texas. The entire student section, which seats 17,000, will simultaneously don specially designed Nike shirts, promoting Armstrong's Livestrong brand.
On Sunday 4,000 cyclists will pay $50 to participate in a challenge event in Armstrong's home town of Austin, Texas. His foundation's sponsors will underwrite performances by local drama groups, musical acts, and sporting activities ranging from tennis to yoga.
http://www.independent.co.uk/sport/...fuses-to-accept-a-heros-downfall-8210381.html
And Nike - the dopers' clothing line of choice - are giving him $7.5 million annually. This year's pocket money will pay off the TdF.