I did read your post carefully and thought it was a cheap poke at best and a nasty insult at worst - another one contained there in your reply.
Sorry if I hurt your feelings, but have you ever heard of banter? It's what a lot of football fans do - take cheap shots at each other, pull each others' legs.and take the mickey out of each others' teams, stadia etc. Maybe I should also apologise to myself, I did tell a nasty tale about Goodison Park, my team's ground, after all. You seem so sensitive about any scepticism regarding LFC's owners, I am beginning to think you might be John Henry himself.
If ticket prices were 'pricing fans out of the game' how come every game has a full house watching and that there is a waiting list - at our stadium anyway - of more than fifteen years?
True, attendances are high, but it is not as straightforward as that. I know many people who can no longer afford to go to football matches because of rising ticket prices, mainly fans of Everton and Liverpool because of where I live and work, but also fans of other teams, some go to the odd game, some can afford a season ticket but can't afford to take their kids so don't go any longer. At clubs like Liverpool, a lot of local fans have been priced out and out of town tourists have taken their place. Some people I know share a season ticket between 2,3 or 4 people, they pool the price. I have an Everton season ticket, I used to go to away games as well, but with the odd exception, I can no longer afford to do so because of the crazy prices.
It is not just about affordability either, it is also about exploitation and screwing as much from a captive audience as possible. Take a look at the FSF website and read about their campaigns to do with ticket prices. Are you aware of the recent boycott by your own fans of the away game at Hull in protest at ticket prices? Are you aware that the Everton players have decided to subsidise tickets for our away game at West Ham on 16th May, due to the ridiculous price of £55 each? Are you aware of the fantastic gesture by Steven Naismith in buying tickets for Everton games and distributing them to low paid, unemployed and homeless people who, believe it or not, have been priced out of the game?
The new build will have been finished in time for the new season - the season where we have seen they are not increasing prices so I'll still take that bet. And if it goes up for the following season, that could be due to nothing more than inflation as there's been a price freeze for 2015/16.
How much will tickets be in the new build, and are they comparable to existing seats? I can tell you that I know someone who rents a private box at LFC and has been told his rental will double, i.e. a 100% increase, some price freeze that .....next phase???
what we are witnessing here is nothing more than capitalism at work
That's my point really, and in the spirit of true capitalism at work, those nice businessmen you seem so keen to defend will screw every penny they can from you. They might not increase prices next season or the season after, current publicity and pressure on clubs to put some of the massive cash they are getting from TV may make that politically inadvisable at present, but as soon as the coast is clear, get ready to be fleeced. I could be wrong of course, your capitalists might be really nice people who care about other people, but then fans of their American sports franchises might disagree.
and the fish are biting, and I wasn't even angling 
. If you think your owners are not part and parcel of the rampant greed in football, understand the Liverpool way and would never let you walk alone (YAWN), and you want to defend them when bitter blues have a go, good luck to you.
