Roman sunk a lot of money into the club, but even he has his limits. To outspend Man City now would require a massive cash injection and he must be wondering if it is worth it anymore.
I don't think a massive cash injection is feasible but for different reasons than his interest level.
The only way he could inject a substantial amount of money into the club would be to build a new stadium.
Obviously new players etc can't be purchased via this method and as we have been fully FFP compliant (with no investigation hanging over us unlike MCFC) since being required to do so I doubt he would be so foolish to upset the apple cart now.
Interestingly, the CFC business model is seen by a number of other EPL clubs as being generally ahead of the game and being long-term sustainable. This despite the media/fan pillorying we get for our loanee system.
Our 'on hold' new stadium plan had an initial costing of £0.5 billion which was rapidly heading towards £1 billion for an estimated match day gain of £40-50 million pa. Whether that is an acceptable ROI is for Roman to determine. Bigger gains may be made by increasing our commercial revenue (we are currently 7th largest in the world on this criteria) and this is where we have fallen significantly behind MCFC (and we've always been well behind MUFC).
Some good stat's here in the slide show infographics.
https://www2.deloitte.com/uk/en/pag.../articles/deloitte-football-money-league.html
A long while ago Roman instructed the Board that CFC was to be a self sustaining club, and that objective was achieved several years back and it is one which is maintained today. I can't see this position changing unless we have a massive long-term reversal in on-pitch performance with subsequent commercial sponsorship loss. Our sponsorship deals are long-term (esp' the
Nike kit deal) and there'll be no significant potential drop off there for some time - £900 million over 15 years (ending 2032) is one of the biggest European football sponsorship deals ever.
So commercially we are sound as apart from the above, plus a good number of other commercial deals in place, we are back in the CL again and have banked some money from our recent transfer activities under our inbound transfer ban. Due to our 3rd place finish last season our TV Rights Income will also be a decent sum.
On pitch we are, of course, in a quandry. Having spent almost 50 years supporting CFC I have, of course, seen much weaker squads. This season is worrying though and Frank has a lot of workarounds to manage especially re our woeful lack of firepower up front and the less than stellar defence. I would see this as part of a short-term blip* for the club similar to that experienced since MUFC lost SAF albeit for different reasons.
* As long as the Board get their act together and avoid stupid bans (whose ramifications are far outweighed by the punishment imo) and stop buying duds on the transfer market.
On a more immediate note, unless Frank plays a shut-up shop and counter attacking game then I can see us being completely trashed by LFC in the Super Cup on Wednesday evening.