I was intrigued by this so I emailed
Halfords yesterday about it to see what was meant by "absolute safety". Unfortunately they must be pretty busy as I hadn't heard back off them so I thought I'd use the online chat function, this is what was said;
Chris: Hi, can I start by taking your name and phone number or email address, please?
You: Richard
Chris: Hello Richard, how can I help you?
You: Hello. I emailed you yesterday but haven't heard back from you yet. I have a query regarding the Las Victory Supreme 40th
Chris: I'm sorry about that, do you have a case reference please?
You: ref:_00D20CMz._500w0ylXrH:ref would this be it?
Chris: I found your case, that's no problem, reference 02467188.
You: Lvely thank you, should I leave youto reply via email then?
Chris: No, I can answer you now. From what I can see, it is just marketing speak, but it is fully compliant with EU crash safety regulations.
You: Which regulations would they be? "Absolute safety" is quite a big claim.
Chris: It would withstand the kind of impact you would expect from other helmets, but it does seem to imply that safety has not been compromised in the pursuit of aerodynamics.
You: So you're not sure which level testing it's been subjected to then? Would you like me to leave it with you to check what is meant by "Absolute safety" and you could maybe email me, I assume that's why I haven't heard back from Halfords as yet?
Chris: It would meet the minimum requirements set by the European Commission for crash impact forces, but I will try and get some information from you. Is there anything else I can help with?
You: No that's fine for now, thank you Chris. Do you have an idea when I may receive a reply to my email, I'm sure it's difficult to give detailed information on a chat like this.
Chris: Of course. I will try and get some information to you in the next couple of days.
You: Thank you very much
Chris: No problem. Take care Richard, I'll talk to you soon.
So now you know, however when I receive my detailed email I post that up too.