PaulSB
Squire
- Location
- Chorley, Lancashire
We do it for our mail order website. If people look at an item or put an item in the basket and not buy, then they get a reminder email. You can set the time limit for when it's sent or to turn it off so they dont receive.
It's nothing to do with cookie tracking and certainly not sinister. It's called marketing and you'll be surprised at how often it does generate a sale.
I only suggested it was sinister if one wasn't logged into the site. My knowledge is very limited but I assume a website only knows my email if I'm logged in while browsing and while I'm not interested in receiving the email it doesn't bother me if one is sent.
Presumably you'd agree if a website knows my email without me logging in then some underhand or malicious activity is taking place?
As an aside the only action it stimulates from me is to pop back and clear the basket. I'm probably an acception as my routine practice is to delete, usually unread, all unsolicited email.