I was with
@User13710 in being surprised you had a bad time to Southend DZ. I and the riders around me in our bubble somewhere in the middle of the ride (do I get the club shield for 'most middling rider'?) noticed nothing amiss. We seemed to have stopped less than normal, the route combined the best of the old connected by some new interesting stuff, the weather was fair, the timing was special. It was a great ride. No, it was an ace ride. That's for me and, I guess , for most riders.
Part of the trick of the Fridays, and I think most of us now realise it, that perfect rides for us are built on an enormous foundation of research and planning. That plans go wrong. people go wrong but somehow (and we still don't know how or need to know) things are recovered and put back together. We just know you are magic DZ. Magic that is rather harder to perform than observe. Thank you (and AH) for that. The result, for me, has been life transforming.
I was surprised at the word 'process' too. But I thought about and now, I think, understand a bit of it. And why you and indeed TMN saw things going wrong. I blame it on the insurance issue. The issue that forced an informal ride programme to become a club. A process that I saw as taking bumbling commuting or leisure cyclists with a bit of ambition in at one end and, a couple of years later, producing perfectly formed audaxers and more at the other. As a process that is great project and could conceivable continue on forever. Becoming a club put a stopper at one end. It wasn't a process of people moving on to do either more impossible things in other systems or staying to help bring on the next generation..The club became a destination in itself rather than just a way of getting there.
Hence a clubbiness which may be more intimidating to newbies. People, as you say DZ, start to think they know better and 'helping' is for others. I say that with feeling not being much help myself. And I did note how you carefully only gave me wayfinding duties only when the tail was almost in sight. Thank you for that. Thank you for everything.
So I think you are right to smash it. In confidence that the bits will pick themselves up and move on. And one day you will begin another process to transform cycling (well just a few thousand cyclists will do).