But @Shaun - if you want traffic to THIS site, why dilute it with a facebook site that people can have conversations on? At present, it is a bit like a shop window for CycleChat - more likely to get people to come here if they can't get the full thing on facebook.
The idea was simply to bring CycleChat to a wider audience in the hope we can expand out little community; have people befriend CC on Facebook and interact with us there, and in doing so have that interaction broadcast to people they know.
I'm a tech guy, not a marketing guy, so perhaps it's simply better to let people do that themselves, naturally, via their own social media interactions.