I'm led to believe he's a pretty keen cyclist. Wasn't there a programme about him a couple of years back where he was interviewed while riding?
It was Piers Morgan doing a thing about him and I think it was on ITV4. I remember being in Mallorca at time when I saw it. It has been repeated since. Part of it was in Florida and it was funny as Morgan was taken to a bike shop to be fitted out on a Pinarello, and was then riding in a pair of trainers with Sugar on a bike worth £000's.
The bike at the time was the highest spec Pinarello Prince. I am sure he had several dotted around the world he casually said. I suppose you would do with his sort of money.
I also recollect an article about him riding around Essex, with Cav in Cycling Weekly and in the background you could see the entourage following with spare wheeels etc. It would be nice to have back up like that when on a ride.