if you are a segment chaser, are thrilled by tthe idea of being ranked in a league table, or like visiting honeypots. Oh yes, or if, when climbing, you are into getting scalped by nobbers who are then unable to drop you and whom you have to pass again a bit further up the hill, repeat ad lib to fade.
I prefer the road less travelled when on a bike. I only use strava for recording my running, and I refuse, point blank, to engage in any conversation with another cyclist about segments. "I don't chuffin' care mate, they aren't real, it isn't a race."