BBC Suffolk today finds another new unit of measurement:
Ten abnormal loads with a combined weight of 520 tonnes will be moved through a county.
The cargo, which weighs the equivalent of 74 African male elephants, is set to be moved to and from Sizewell C, in Suffolk, at various times between 09:00 GMT and 15:00 on Thursday.
I was quite happy with being given a figure of 520 tonnes whereas I've rarely encountered African male elephants in Suffolk to make any kind of comparison.
I'll try ordering a seventh of an elephant's worth of sharp sand from Jewsons next time I'm there.
[Edit]
Not only that but, according to Elephantworld (I read it for the trumpeting reports), the average weight of an African male elephant is six tonnes, not seven. Plus there are two species of African elephant, one of which is much lighter.
Yet another sign of the serious decline in standards of BBC journalism. Let's return to numbers of London buses, Olympic swimming pools or perhaps a depth of elephant spread across an area the size of Wales