If you are going to talk about head injuries you need to discuss the 99% that are not due to cycling. This is US but sure similar can be found for UK. Tackle the 99% before you look at less than 1%.
“The total number of head injury fatalities in the US is around 75,000 per year. (Estimates vary, up to 115,000). The total number of bicycling fatalities, from all injuries, is only about 800. The number of cyclists killed annually due to head injury is a maximum of 600, probably much less. That's not merely low; That's less than 1%!”