figbat
Slippery scientist
- Location
- South Oxfordshire, UK
Thanks. Sorry for the apparently combative responses; playing devil‘s advocate a bit as I am interested in your input. I agree with your confirmation bias diagnosis to some extent, although there are other factors and algorithms at play from other interactions (website cookies, search phrases, adjacencies etc) which may influence what you see in a way that appears targeted.It's a logic process. If wakeword heard, then process following words. If wakeword not heard, do nothing.
Now you might live in a house with 3 children called Alexa, Echo and Computer, in which case it's quite possible you might trigger the wakeword a little too much for your comfort. This subject has been examined by security researchers often, there's no evidence that Amazon (or Apple) are listening to everything and adjusting your advertising to suit. Again, confirmation bias. A bit like you never see that green car you liked, but when you bought one they're everywhere.
To semantics though - in order for a device to register and react to the trigger word it must always be ‘listening’. It may or may not also be ‘hearing’.