Expensive bikes - how do they justify the price?

[cyberknight]

It isn't just cycling though is it?

Beer, cameras, jeans, T shirts, underwear..... the list is endless. To some consumers the more expensive the pricetag the more the reason to buy it in order to consume conspicuously.

Rapha .........

 

[Garz]

Rapha .........

Assos.............