I have to confess been biased to Trek, I tried my first Trek bike back in 2004 and rest as they say is history
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I always think a sign of a quality product is how well they last the test of time. I invested in a lightly used Trek Madone all the way back in 2012, than family time took over and the bike was left un-used till very recently.
Having done literally nothing to the bike for the best of 7 years I was able to literally give it a clean, oil and have really been enjoying it in the last few months.
The proof though is in the riding, today I managed to match my previous PB from 2013 on the steepest hill near me.
I recently weighed it, with pedals at 7.8kg which is still half decent compared to a brand new road bike today.
I would be lying if I said I wasn't tempted to upgrade to a newer bike with internal cable routing, more aero features, or integrated stem/disc brakes. But the reality is my 2011 Trek Madone is still a fantastic bike, which is an absolute joy to ride, it's as fast it was nearly a decade ago despite never having been properly serviced. The limitations of the bike remains the same it did when I first bought it, my legs
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If I was looking for new road bike I would find it hard to look any other brands other than Trek.