I bought a set of handlebars from them about four years ago. Since then, occasional emails re special offers. In the last few months, almost daily emails with £hundreds off new bikes. It's all my fault! But I haven't bought a brand new bike from anyone since about 2007, plenty of used ones. Have I single handedly destroyed the UK bike industry? But seriously, it's a sad sad thing, and takes away another option of choice from potential customers. Only a few months ago it was Moore and Large, who else that I haven't heard about might also have gone? Considering that during COVID we were hearing about a new age of cycling, it hasn't taken long for it to collapse. Something wrong with the UK business model somewhere. Blame the useless government, blame COVID, blame Brexit, blame the Russians, blame mother Carey's chickens but there must be something more to it than that which stops formerly successful businesses from thriving.