Peak Time Pricing

[Joey Shabadoo]

Apparently there's a plan to bring in a system whereby supermarkets can change the prices of products throughout the day according to demand - ie sandwiches get more expensive at lunchtime. Is this fair enough and about managing customer flows in the same way as train companies do or is it just another rip-off?

This already happens on the continent - anybody on here experienced it?

http://www.telegraph.co.uk/news/201...-prices-within-five-years-supermarkets-adopt/

 

[Levo-Lon]

Off to York off peak with a rail card sunday . £68. About 40 quid saving for 2 travelling togeather.

Monday peake no card £133

 

[Dave 123]

How about the customer pays what they think is the right price for the product/service provided?

A limp sandwich is a limp sandwich regardless of time.

 

[twentysix by twentyfive]

Are we going to see a price timeline so we have choice on when to buy?

 

[Brains]

Surge pricing has been in the transportation business since the Roman era.
It has also been in the food business for probably longer.

What will become more interesting is if it comes into the energy industry at the consumer level. So watching TV at 4am would be almost free, but 8pm will cost a lot more

 

[Markymark]

How about the customer pays what they think is the right price for the product/service provided?

A limp sandwich is a limp sandwich regardless of time.

They already do, supply and demand ensures that.

 

[accountantpete]

There are queues around the various out-of-date shelves in our Morrisons come 2.30 on a Sunday afternoon.

All waiting for the 09p specials.

 

[Oxo]

One issue is whether they put up prices at peak times, or reduce them at off-peak times.

 

[byegad]

The enthusiasm for smart energy meters is there at the moment so that, once we are all on them, it will cost you more to heat the house, watch TV or do anything else at 'peak times'. Which is why I won't have one until they actually force one on me.
Peak pricing goods you can buy throughout the day seems yet another step to far to me!

 

[Pro Tour Punditry]

ie sandwiches

should that not be an e.g. rather than an i.e. ?

 

[Joey Shabadoo]

should that not be an e.g. rather than an i.e. ?

Pendant

 

[PK99]

What will become more interesting is if it comes into the energy industry at the consumer level. So watching TV at 4am would be almost free, but 8pm will cost a lot more

Already here - we are dual fuel with BG and have free electricity on Sunday so don't use the dishwasher on Saturday evening and do several loads of washing, incl bedding, on Sunday.

 

[Profpointy]

pubs often have a happy hour which is the same thing. Ditto restaurants can have an early evening discount

 

[Pro Tour Punditry]

Pendant

You got lucky, it was almost peak time pendantry

 

[PK99]

pubs often have a happy hour which is the same thing. Ditto restaurants can have an early evening discount

Many restaurants specialising in evening trade do great lunchtime deals.