Whatever your issues with BikeEvents and where they direct the money, I think referring to it as "loosely arranged" is a tad harsh; from my own experience I've found no fault with the organisation of the day. Whether that "organisation" equates to £17 worth is one for debate ..... which I'm sure PaulB you'll be only too happy to oblige
I did the M100 about 5 or 6 times. There are about 100 junctions and there is supposed to be a marshal at each and every one of them. The map that they give you is pretty useless so you need those marshals and/or direction arrows at the junctions.
On two of my M100s, some marshals were missing and so were the arrows so I assume that each marshal is responsible for his/her own arrow - no marshal, no arrow!
The first time this happened, I ended up descending one of the biggest hills in the area and riding another couple of miles before I realised that I should have turned at the junction at the top of the hill. I decided that it would be easier to find my own way back onto the route so I did an extra little loop through Cheshire taking my distance up to nearer 110 miles for the day.
The second time, I remembered the route so I was able to go the right way despite the lack of guidance. In fact, I saved a big group from exploring Cheshire when I shouted to them that they had overshot the unmarked turn.
Then there were sleeping marshals at busy junctions! No help there, but fortunately the arrows were up.
I was pretty peeved when it dawned on me that the charity side of the M100 event was almost an optional extra and even more annoyed when PaulB told me that the charity typically has to pay extra up front for the privilege of being associated with the event.
I've done charity rides where 95% of the entry fees went to the charity. All the people organising the event were volunteers, and local shops and businesses donated food and drink for the feed stations. That's how it should be done.
If Bike Events promoted their rides as sportives, they would have to do more for the money and there wouldn't be this ill feeling.