Hello Paul,
How long have you been riding your bike? I ask because it took me about 300 miles to achieve comfort on my new Boardman Road Race. At first I found the original saddle desperately uncomfortable after 16 to 20 miles, so I bought a s/h Charge Spoon. This was a bit better, but I then bought a s/h Selle San Remo which has a gel softened surface. I carried on with this for quite some time until I eventually gave the original saddle another try. This time it was fine, and has been in use ever since I'm glad to say. I got to this happy state by undertaking a good deal of shortish (up to 20 miles or so) rides to toughen up my derriere and get it suited to the saddle. I can commend the process.